Wednesday, September 30, 2015

How to Improve Your Online Profile (Part 3 of 4)



How To Improve Your Online Profile (Part 3 of 4)

By

Sohaib Azam


“Winners take time to relish their work, knowing that scaling the mountain is what makes the view from the top so exhilarating.”

Denis Waitley, Motivational Speaker








Article Submission


            This article will not focus on the grammar and editorial aspects of article submission as that is common sense that every writer should know before submitting any article. This article will focus on some of the other dos and don’ts involved in article submission when it comes to submitting articles in order to get traffic for your website.


Article Do’s

            One of the first do’s when it comes to writing an article is to write one that is informative and has relevant, unique content. What this means is the article should offer information about something that is not already common sense and will offer readers new information about that particular topic. When a reader looks at your article, he or she should learn something new and be able to obtain a different perspective on that topic that they might not have had before.
It is just as important that the article contain relevant unique content that you did not simply copy off someone’s website. The perspective that you write on your article should be from your own experience and knowledge and not simply a rehash of someone else’s point of view. You need to write like you are an expert on your own topic.
            Another important thing is to try to solve a problem or answer a question in your article. In this case of this article, I am writing to help people improve their online profile so that they can attract more people to their website. I could have written about the history of the internet or written several articles detailing some of the many statistics about internet use. Those are certainly good topics to write about, but they may not appeal to the readers as much as writing an article that discusses how to utilize the internet to their advantage. Readers will feel more engaged in the article if they are reading on that addresses a problem or issue that they may have. It is always important to write like you are reaching out to the reader.


Article Don’ts


            One of the most important no-no’s of article writing is writing an advertisement for your article. Your article is not meant to be a sole means of promoting your business. Writing an advertisement for your article damages your credibility because it tells the reader that you are writing so that you can obtain their money and not to solve their problems. The only place that your website’s URL should go is in your author biography or in the resource box.

        Another no-no is relying on other sources or copying their content onto your website. Relying on other sources tells the readers you are not an expert on your topic and that you do not understand your topic well enough to form your own points of view and ideas. The originality of your ideas and viewpoints in your article is what the readers will be looking for and they will use those in judging the credibility of your article. 

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